Sweden’s still ahead in the preparedness game — and now it means business

Sweden's Preparedness Efforts

Sweden is once again leading the way in preparedness, this time with a focus on businesses. According to Elisabeth Braw, a senior fellow at the Atlantic Council, informing companies of potential threats and how to prepare is becoming increasingly important in today's geopolitical landscape.

Seven years ago, Sweden made headlines with its "In Case of Crisis or War" leaflet, sent to all households in the country. This initiative has since inspired a trend across Europe. Now, Sweden is taking it a step further with a preparedness leaflet specifically designed for businesses.

Informing companies about threats that could harm them, and how they can prepare, makes perfect sense.

The Swedish Civil Contingencies Agency, or MSB, first published the "In Case of Crisis or War" leaflet in 2018, sending it to every household in the country. This effort demonstrates Sweden's commitment to preparedness and its understanding of the importance of being proactive in the face of potential threats.

Author: Sweden leads in crisis preparedness.

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Politico Europe Politico Europe — 2025-10-28

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